Digital Advertising
HTM specializes in digital advertising solutions, spanning from Digital Display, Social Media, Mobile Advertising, Google PPC to Emerging Digital Platforms. With a data-driven approach, we analyze user behavior and optimize campaigns to ensure we reach the right audience at the right time.
Traditional Advertising
We recognize the enduring impact of media such as television, radio, and outdoor advertising. Through strategically crafted campaigns, we integrate traditional advertising into your marketing mix, capturing the attention of mass audiences through channels that have stood the test of time.
Multichannel Media Mix
Experience unparalleled marketing impact by strategically combining digital and traditional advertising. Acknowledging their symbiotic relationship, our agency leverages digital's precise targeting and dynamic engagement alongside traditional channels' broad reach and brand recognition.
Social Media
Maximize your brand's digital impact with our tailored social media advertising on Instagram, Facebook, and TikTok. We leverage engaging content and strategic ad placements across these platforms to boost visibility and engagement, ensuring measurable results and a high return on investment.
Google PPC
As a Google Partner, leverage our expertise to unlock targeted online advertising potential. Specializing in Pay-Per-Click campaigns, we precisely reach your desired audience on Google through keyword optimization, compelling ad copy, and continuous performance analysis. Empower your brand to appear prominently in search results, driving qualified traffic and maximizing ROI.
Digital Display
Enhance your brand's digital presence with our Digital Display advertising solutions, offering static and video formats. Through precise audience targeting, data-driven insights, and strategic ad placements, your brand message will resonate effectively across diverse online platforms.
TV
Transform your brands trajectory with our TV advertising strategies. We specialize in crafting TV campaigns that align with your business goals, meticulously planning optimal time slots and demographic targeting to maximize effectiveness. Through data-driven insights , each campaign serves as a strategic pillar in your overall marketing strategy.
Outdoor
Boost your brand's visibility with our Out-of-Home (OOH) advertising solutions. Specializing in strategic placements in high-traffic locations like billboards and transit ads, we ensure your brand message reaches consumers in key moments of daily life, creating lasting impressions.
Radio
Elevate your brand's voice with our impactful radio advertising. Specializing in engaging campaigns that cut through the noise, we capture your target audience's attention and foster authentic connections through DJ endorsements, creating genuine and authentic connections.
CTV
Connected TV (CTV) merges television content with digital streaming platforms like Netflix, YouTube TV, Amazon Prime, Hulu, ESPN+, and Paramount+, creating a dynamic advertising landscape. Leveraging CTV allows for precise targeting and personalized messaging, enhancing brand visibility, driving customer engagement, and tapping into the ever-growing user base of popular streaming services, a strategic move for advertisers in the evolving realm of TV & digital marketing.
Streaming Audio
Streaming audio, like Spotify, Pandora, and Amazon Music, offers dynamic advertising opportunities. With precise targeting and personalized messaging, advertisers engage audiences on smartphones, smart speakers, and connected cars, driving brand visibility and customer engagement. It's a strategic move for advertisers in the evolving digital marketing landscape.
Influencers
Enhance brand authenticity and reach with our social media influencer marketing strategies. We forge partnerships with influencers on Instagram, YouTube and TikTok, aligning your brand with values that align with your brand. Through precise influencer selection and data-driven approaches, we deliver engaging content, driving trust and measurable results.
Recruitment
Transform staffing with our tailored recruitment advertising, leveraging platforms like Indeed, Monster and LinkedIn. We craft compelling job listings and employer branding initiatives, targeting top-tier candidates. Through platforms like LinkedIn, we foster engagement, connecting with potential candidates and ensure effective communication through our data-driven approach.
Multicultural
Since 1989, HTM has excelled in planning and buying Hispanic media. Founder Helen Thompson, formerly VP of Media at the Pitluk Group, played a integral part in launching Univision, the nation's first Spanish language network, in San Antonio. Dating back to 1970's, Helen played a pivotal role in Spanish language media buying for clients like McDonald's and Frost Bank, showcasing HTM's proficiency in this arena.
Cross Device
Cross-device strategies are essential in today's media landscape, enabling brands to maintain consistent presence and engage audiences across smartphones, tablets, TV’s, laptops and smart speakers. Our agency specializes in crafting tailored strategies to optimize ad placement and messaging, driving brand visibility, and fostering connections across all media devices.
Analytics
Leverage data-driven decisions with our analytics services. We specialize in insights on campaign performance, audience behavior, and ROI. Using advanced tools, we track metrics, analyze conversions, and fine-tune strategies. Our approach empowers informed decisions, driving measurable success across online campaigns, social media, and target demographics.
Consumer Insights
Gain a competitive edge with our consumer insights-driven approach. Specializing in decoding consumer behavior and trends, we create targeted campaigns using advanced analytics and market research. Leverage our consumer insights-driven approach for a competitive edge.
Reporting
Our agency's reporting is pivotal, offering insights into campaign performance, audience engagement, and ROI. We empower clients to optimize strategies by analyzing key metrics and fostering collaboration through transparent reporting. With comprehensive insights, clients can track progress, refine strategies, and effectively achieve business objectives.